Longines and Falsterbo Horse Show prolongs sponsorship with 5 years

The first agreement with Longines, making them an official sponsor for Falsterbo Horse Show, was signed 2009. Falsterbo Horse Show and Longines have now signed a new five-year agreement to prolong their partnership

The new agreement contributes to a continued positive establishment for the show. Falsterbo Horse Show is one of the highest ranked competitions in the world and Longines is one of the world’s most famous brands for timepieces, together they are a mix that fit perfectly in Falsterbo.

– Longines is very proud and honoured to support again this year’s Falsterbo Horse Show. Under the new agreement between Longines and the FEI (International Equestrian Federation) – which makes Longines a major player in equestrian sports – the brand has the pleasure to present the Furusiyya FEI Nations Cup competition on Friday 12th July – the 12th stage of the Furusiyya FEI Nations Cup events. Furthermore, Longines presents also this year’s Longines Falsterbo Grand Prix, says Mr Walter von Känel, President, Longines.

– Longines’ passion for equestrian sport dates back to 1878, when it produced a chronograph engraved with a jockey and his mount. In addition, the brand was involved for the first time as timekeeper in showjumping in 1926. Today Longines’ involvement in equestrian sports includes besides show-jumping flat racing and endurance competitions. The new agreement between Longines and the Falsterbo Horse Show reinforces the traditional and long-lasting commitment of the Swiss watchmaker in equestrian sports, continues Mr Walter von Känel.

– This feels fantastic, Longines is, for us as an organizer, one of our most important partners and I am delighted that we have prolonged this agreement, says Jan-Olof Wannius, President, Falsterbo Horse Show

– I am very pleased that Longines continues to be one of our partners for Falsterbo Horse Show, says Elisabeth von Schrowe.

Longines is the official sponsor of the Furusiyya FEI Nations Cup™ presented by Longines on Friday the 12th of july and the Longines Falsterbo Grand Prix that takes place on Sunday the 14th of july at Falsterbo Horse Show.





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